IDEA and Unilog Content Solutions Enter Strategic Partnership Shopping in the digital age and ZMOT

Unilog Sponsors 14th Annual IDEA eBiz Forum 2012, Dallas, TX

eBiz Forum 2012 is the only eBusiness event dedicated to B2B leaders in the electrical supply chain of North America

Bangalore, India. (September 21, 2012) – Unilog Content Solutions, a Bangalore based technology and Services Company that specializes in ‘Big Data Analytics’ and ‘Product Data Management’ for eCommerce is the Executive sponsor of the 14th Annual IDEA eBiz Forum 2012, at Dallas, Texas at the Omni Mandalay Hotel at Las Colinas between 25 – 27th September 2012.

The eBiz Forum offers essential training, latest eBusiness strategies and tactics, including technology to the industry players/members who leverage IDEA’s solutions and services. The annual event is co-hosted by IDEA, the official technology service provider and eBusiness standards body of the electrical industry in US.

Unilog and IDEA entered into a strategic partnership in 2011. The partnership allows IDEA to resell Unilog’s proprietary webstore front solution CIMM2 within the electrical distribution channel in North America.

CIMM2 is a mature eCommerce business model/solution which helps businesses and enterprises take hundreds of thousands of products online and manage the entire ‘click to cash’ process.

Speaking on the occasion Mr. Suchit Bachalli, Executive Vice President, Unilog Content Solutions said – “We have been associated with IDEA eBiz Forum during the last 4 consecutive years, and this association has been tremendously rewarding for us. Now with the strategic partnership with IDEA, Unilog’s CIMM2 and IDEA’s industry-specific knowledge and standardised product marketing content will truly be a unique solution for the players in Electrical Industry.”

The event offers a right mix of knowledge sharing sessions and an Annual Tech Center, a trade show for attendees to receive personal consultations and product/solutions demonstrations from technology companies. Unilog would be sharing its capabilities and showcasing its products – CIMM2 and XRF2 at the Forum’s Tech Center.

About Unilog

Unilog Content Solutions is a global technology and services company that specializes in Product Data Management and eCommerce. Unilog provides a host of services and solutions that are key to improving strategic business processes. Some of the world’s most admired companies use Unilog as their go-to partner for Product Data Management and eCommerce solutions. Unilog has built an ecosystem of Customers and Partners that stand testimony to the high quality of solution delivery. With its flagship product CIMM2, Unilog helps companies drastically cut down their time to a mature eCommerce business model. And with XRF2, Unilog can help companies keep a close watch on the competitive landscape in real-time. Both are offered via a secure and private cloud.

About IDEA eBizForum 2012

The IDEA E-Biz Forum is the only eBusiness event dedicated to business-to-business (B2B) leaders in the electrical supply chain. Industry leaders and technology experts gather at the Forum annually to exchange knowledge and help each other discover new ways of increasing efficiency, productivity and profitability internally and with their trading partners and customers. The event is collectively co-hosted by IDEA*, NAED*, NEMA*, EFC* and NEMRA*.

About IDEA

IDEA is the official technology service provider and eCommerce standards body of the electrical industry. The company was founded in 1998 through a partnership rooted in the collective leadership, vision, wisdom and expertise of the National Association of Electrical Distributors (NAED) and the National Electrical Manufacturers Association (NEMA) members. IDEA’s Business-toBusiness eCommerce, Synchronization, Standards Adoption, and Professional solutions and services help companies run lean, gain efficiency, synchronize data flow, streamline processes and standardize systems.

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