CX1 Platform

Choose next-gen connected product content and commerce capabilities that drive your growth in the digital marketplace.

eCommerce

Transform your business website into a revenue-generating asset.

PIM

Manage and share your product content across your digital footprint with one easy-to-use tool.

Product Content

Expand your product catalog with our library of over 10 million actively managed SKUs.

Connect

Meet our growing integration hub for seamless harmonization to your business systems.

Why Connected Content and Commerce?

Learn why hundreds of independent businesses partner with Unilog to help them sell more online.

Industries

Find your industry and learn how our purpose-built solutions can help you grow.

Plumbing

Offer your customers an online extension of your plumbing showroom.

PVF

Get more out of every transaction for your pipe, valves, and fittings (PVF) supplies.

HVAC & HVACR

Create a next-level eCommerce shopping experience purpose-built for HVAC and HVACR.

Industrial Supply

Provide an endless aisle of SKUs with an eCommerce experience built for industrial supply.

Safety & Sanitation

Deliver trustworthy product content for your safety and sanitation business.

Electrical

Give your eCommerce site the spark it needs with custom solutions for electrical sales.

Construction Materials

Share your construction product catalog across your sales channels with ease.

Farm & Ranch

Create new opportunities for growth with connected solutions built for farm and ranch suppliers.

Pharma & Medical

Tackle customer demands with up-to-date pharma and medical products at your fingertips.

Why Connected Content and Commerce?

It’s more than a set of tools – We work closely with industry experts to understand the unique challenges of scaling your online catalog.

Customers

Learn more about the types of businesses we serve.

Manufacturers

Create exceptional online shopping experiences for buyers – whether they are on your own site or your trading partners’ sites.

Wholesale Distribution

Transform how your business operates with a modern eCommerce platform built for B2B sales.

Retail/Showroom

Reach new customers with a digital extension of your in-store shopping experience.

Why Connected Content and Commerce?

We listen to our clients and continuously refine our products to help companies grow.

Resources

Explore how Unilog helps you get the most out of your products and services.

Partners and Membership

Learn about our network of industry and solution partners.

Services and Support

From implementation to ongoing maintenance, learn how our Unilog specialists can help.

Case Studies

See how we helped these independent businesses boost their online sales.

Blog Hub

Stay on top of recent news, industry trends, product updates, new features, and more.

Events

Check out our calendar of upcoming Unilog events as well as other worthwhile industry association events.

White Papers

Access our featured selection of Unilog white papers and guides.

Literature

Learn more about the features and value of our Unilog products and services.

Technical Training (LMS)

Access our comprehensive library of product training materials from our Unilog specialists.

In the News

We’re making headlines in B2B eCommerce.

Press Releases

Read the latest news releases from Unilog.

Why Connected Content and Commerce?

Knowledge is power – See how connected systems ensure that your online business is running smoothly.

About Us

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Leadership

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Why Unilog

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Partners & Membership

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Why Connected Content and Commerce?

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Seven Steps to Becoming a Social Media Influencer

Nov 22, 2019 | Blog, Marketing, Social Media

Read our white paper to learn how a strong social media marketing plan can increase engagement, web traffic, and sales

If you’re looking to expand your exposure and build better connections with buyers, try ramping up your marketing efforts – social media marketing efforts, that is. You may not realize it, but social media plays an increasingly large role in the wholesale distribution marketplace. Social media isn’t just a place for B2B professionals to connect with businesses, colleagues, and industry experts; it is now becoming a preferred product information resource for buyers. In fact, more than 75% of B2B buyers use social media to inspire and influence their purchasing decisions. If your customers are spending more time on social media, why aren’t you?

As a distributor, you must seize every opportunity to attract and engage with buyers, which is why you need a strong social media presence. Unilog has developed a white paper outlining a seven-step plan to help you build that presence so you can attain deeper customer connections, create more sales opportunities, and become a social media influencer.

To download our white paper, How B2B Companies Can Leverage Social Media Marketing, click here.

Distributors like McNaughton-McKay incorporate compelling images, helpful videos, and relevant hyperlinks to attract and engage their nearly 4,000 followers.

North Coast Electric shares the latest trends and news with their audience to keep them in the know.

Food service disposables and jan/san supplier Hill & Markes infuses information and fun into their social posts to stay connected with their social community.

Also included in this white paper:

  • Which types of content resonate with your B2B audience
  • The best social media tools to help manage multiple platforms
  • Winning tactics backed by industry statistics
  • Ways to measure your engagement levels and social campaign success
  • Featured posts from B2B companies who have boosted their business with social media

Social media is a lead generator, a brand builder, and a buyer resource – in effect, it is another sales channel for B2B organizations. Hop on the social media bandwagon and see what a strong social media presence can do for your business. Download our social media marketing white paper today!

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