For those just starting their eCommerce journey, or whose website has just gone live, Mike Powers from Hill & Markes has some worthwhile insight and advice to share to help you gain internal and external site adoption. In a recent webinar hosted by Unilog, Hill...
Blog
A Sure-Fire Way to Avoid eCommerce Catastrophes: Integrate Your Systems With an API Tool Set
An ERP system is the heart of a company: it stores important data so that various departments and systems within an organization can access the same information for their specific needs. Another key component is an eCommerce platform, which makes it possible for...
From Dynamic Speakers to Winning Strategies, E-VOLVE 2018 Doesn’t Disappoint
With the country music capital of the world as its stage, Unilog’s fourth annual CIMM2 Users Group Meeting in Nashville hit all the right notes for attendees who came to listen to eCommerce experts, chat with fellow colleagues and learn from Unilog’s subject-matter...
Increase Your Google Ranking with a Mobile-Friendly Site
Back in 2016, Google announced it was updating its search results algorithms to give preference to sites that are optimized for mobile. This wasn’t just an informational notice to the masses; it was a subtle warning for businesses to improve their sites’ usability and...
Interview with an SEO Pro: Important Trends and Tips Every Distributor Needs to Know
We recently spoke with Nick Eubanks, Founder and CEO of I’m From the Future, to discuss the latest in SEO trends and learn what B2B companies can do to improve their website page rankings. As a technical SEO partner for B2B and B2C organizations, Nick and his team at...
Displaying Pricing on Your Website: How Transparent Should You Be?
Thanks to the Internet, people have developed an increasing desire for information. Particularly for consumers, the information superhighway has made it easier to gather information so they can make smarter, more informed purchasing decisions. B2B buyers are no...
Build Site Awareness and Increase Brand Presence with Marketing Automation
It’s become an increasing battle for distributors to remain competitive and relevant in the marketplace. With more big-name e-retailers entering the market and newer technology driving the way buyers shop and transact, companies are looking for better marketing...
5 B2B Commerce Trends That Are Sure Bets in 2018
As predicted, the B2B commerce landscape has transformed and distributors are now providing online storefronts that give buyers the opportunity to research, shop and purchase products more independently and efficiently. But eCommerce is continually evolving;...
New Topics, Deeper Dives and Industry Experts Highlight E-VOLVE 2018
Customers attending Unilog’s 2018 CIMM2 Users Group can expect quite a few different offerings than at past conferences. The fourth annual event has itself evolved into a more extensive and interactive two-day meeting to further educate users on the CIMM2 platform and...
7 Steps to Building Better Customer Relationships Online
The Internet continues to become a more integral part of our daily life. It helps us find products and services, voice our opinions and provide feedback, and learn what’s going on in the world. We especially like using the Internet when we can easily find what we’re...