With the country music capital of the world as its stage, Unilog’s fourth annual CIMM2 Users Group Meeting in Nashville hit all the right notes for attendees who came to listen to eCommerce experts, chat with fellow colleagues and learn from Unilog’s subject-matter...
Blog
Increase Your Google Ranking with a Mobile-Friendly Site
Back in 2016, Google announced it was updating its search results algorithms to give preference to sites that are optimized for mobile. This wasn’t just an informational notice to the masses; it was a subtle warning for businesses to improve their sites’ usability and...
Interview with an SEO Pro: Important Trends and Tips Every Distributor Needs to Know
We recently spoke with Nick Eubanks, Founder and CEO of I’m From the Future, to discuss the latest in SEO trends and learn what B2B companies can do to improve their website page rankings. As a technical SEO partner for B2B and B2C organizations, Nick and his team at...
Displaying Pricing on Your Website: How Transparent Should You Be?
Thanks to the Internet, people have developed an increasing desire for information. Particularly for consumers, the information superhighway has made it easier to gather information so they can make smarter, more informed purchasing decisions. B2B buyers are no...
Build Site Awareness and Increase Brand Presence with Marketing Automation
It’s become an increasing battle for distributors to remain competitive and relevant in the marketplace. With more big-name e-retailers entering the market and newer technology driving the way buyers shop and transact, companies are looking for better marketing...
5 B2B Commerce Trends That Are Sure Bets in 2018
As predicted, the B2B commerce landscape has transformed and distributors are now providing online storefronts that give buyers the opportunity to research, shop and purchase products more independently and efficiently. But eCommerce is continually evolving;...
New Topics, Deeper Dives and Industry Experts Highlight E-VOLVE 2018
Customers attending Unilog’s 2018 CIMM2 Users Group can expect quite a few different offerings than at past conferences. The fourth annual event has itself evolved into a more extensive and interactive two-day meeting to further educate users on the CIMM2 platform and...
7 Steps to Building Better Customer Relationships Online
The Internet continues to become a more integral part of our daily life. It helps us find products and services, voice our opinions and provide feedback, and learn what’s going on in the world. We especially like using the Internet when we can easily find what we’re...
4 Foolproof Ways to Make Your Website Stand Out
Thousands of eCommerce sites are popping up each day, and manufacturers and wholesalers are driving this growth by investing in software platforms and technology to give their buyers a better online experience. If your website isn’t attracting as many visitors as...
eCommerce Taxonomy 101: Categorizing Your Products
Internally, your organization may have a good system for categorizing the products you sell. But while the product groupings and names may make sense to your employees, they may not be logical to your customers. For this reason, distributors must employ a specific...









