In the competitive world of B2B giants, it can be difficult for startup or mid-size eCommerce companies to develop the right B2B marketing strategies to remain competitive. In this blog post, we are going to share some efficient marketing strategies for the...
Distributor Q&A: What to Know Before Launching Your eCommerce Site Are you a distributor launching an eCommerce initiative? Those who have gone through the process recently shared their insights during a panel discussion at Unilog’s E-VOLVE 2018 conference. The...
As usual, TUG Connects 2018 didn’t disappoint for the B2B distributors and Infor ERP users who attended the recent three-day conference in Phoenix, Arizona. Packed with breakout sessions, roundtable discussions, and keynote speakers, the meeting gave attendees the...
eCommerce growth constantly brings new B2B eCommerce trends, which generally change from year to year based on new technology and what businesses are looking for. In this post, we are going to discuss some hot eCommerce trends in the B2B eCommerce market that you...
For those just starting their eCommerce journey, or whose website has just gone live, Mike Powers from Hill & Markes has some worthwhile insight and advice to share to help you gain internal and external site adoption. In a recent webinar hosted by Unilog, Hill...
An ERP system is the heart of a company: it stores important data so that various departments and systems within an organization can access the same information for their specific needs. Another key component is an eCommerce platform, which makes it possible for...
With the country music capital of the world as its stage, Unilog’s fourth annual CIMM2 Users Group Meeting in Nashville hit all the right notes for attendees who came to listen to eCommerce experts, chat with fellow colleagues and learn from Unilog’s subject-matter...
Back in 2016, Google announced it was updating its search results algorithms to give preference to sites that are optimized for mobile. This wasn’t just an informational notice to the masses; it was a subtle warning for businesses to improve their sites’ usability and...
We recently spoke with Nick Eubanks, Founder and CEO of I’m From the Future, to discuss the latest in SEO trends and learn what B2B companies can do to improve their website page rankings. As a technical SEO partner for B2B and B2C organizations, Nick and his team at...
Thanks to the Internet, people have developed an increasing desire for information. Particularly for consumers, the information superhighway has made it easier to gather information so they can make smarter, more informed purchasing decisions. B2B buyers are no...