The growth of online shopping has been dramatic and ably aided by the advent of smartphones and tablets. Some of the reasons that make online shopping immensely convenient are – ability to shop and purchase from home, evade traffic snarls, long checkout queues and so...
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Social commerce – is it the next big thing?
Earlier this week, the world’s largest retailer Amazon tied-up with the most popular social-networking and microblogging site Twitter to enable customers shop through Twitter. Once you sync up your Twitter and Amazon accounts, you will be able to see any tweet with...
CIMM2 – The E-Catalog Software for You
We’ve already discussed choosing the right catalog software for your eCommerce storefront in our earlier blog - How to Choose the Best E-Catalog Software for You. You may be interested to know that not only does CIMM2 have all these features, but also many more. Let’s...
Of shopping carts and bleeding hearts!
Whole of last week, the internet was abuzz with the “Heartbleed” bug. It even had its own logo! The Heartbleed bug is a security hole in the popular OpenSSL software which is used for securing most of the internet’s traffic. This security vulnerability has been around...
Emerging Trends in eCommerce
In the past decade, eCommerce has simplified life by making buying and selling from the comfort of your home or office possible. 2013 saw eCommerce grow big with the US alone handling sales of over $260 billion. However, despite these major strides, eCommerce is still...
SEO for eCommerce – Part 2
In part 1 of the SEO for eCommerce series we addressed some of the common errors that tend to have an adverse impact on SEO efforts for your site. We looked at examples of how these errors are likely to render on a site and offered tips on how to set them right. Now...
SEO for eCommerce – Part 1
As eCommerce vendors it’s important to reach out to your customers, but much more important to enable your customer to reach out to you. One of the best ways to improve the visibility of your site is to optimize it for search engines; i.e., undertake Search Engine...
5 Best ecommerce websites – learn from best practices of sites around the world
Over the years we’ve seen many eCommerce websites and everyday more new sites crop up. However, there are very few sites that stand out. We have been keeping track of these changes and here is a list of the best sites we have compiled: Ao.com It is a home appliances...
Unilog ZMOT (Zero Moment of Truth) Data Services
We are delighted to announce our new data enrichment practice based on Google’s ZMOT (Zero Moment of Truth) concept. Our blog (https://www.unilogcorp.com/blog/shopping-in-the-digital-age-and-zmot) on ZMOT explains how it can be a game changer and offer a superior...
Unilog ZMOT Data Services
We are delighted to announce our new data enrichment practice based on Google’s ZMOT (Zero Moment of Truth) concept. Our blog (https://www.unilogcorp.com/blog/shopping-in-the-digital-age-and-zmot) and whitepaper (https://www.unilogcorp.com/pdf/ZMOT_WP.pdf) on ZMOT...