Competing with giants like Amazon? B2B tech makes it possible. With eCommerce, rich product content, and smart integrations, mid-sized distributors can thrive. Just ask ARG Industrial—their digital upgrade boosted online sales fast.
Matt Miller
B2B Customer Portals: The Must-Have Offering
B2B customer portals boost efficiency, loyalty, and sales—see why they’re essential for your eCommerce strategy.
How to Choose a B2B eCommerce Platform
The right B2B eCommerce platform can support various customer interactions. With numerous options, features, and integration requirements, businesses may struggle with slow adoption, poor customer experiences, or costly customization if they select a platform without...
Elevate the B2B eCommerce Process with Product Relationships
B2B buyers increasingly expect a consumer-like online shopping experience —one that presents a well-organized product catalog, enables quick and efficient product discovery, and simplifies the purchasing process. These buyer expectations are not unreasonable, and B2B...
The Future Is Cool: How Unilog Is Helping HVAC Distributors Through the A2L Transition
Starting January 1, 2025, the HVAC industry began a major shift with the introduction of A2L refrigerants for new residential air conditioners and heat pumps. Mandated by the Environmental Protection Agency (EPA), this change represents a vital step toward more...
B2B eCommerce in 2026: Top Trends and Strategies
As we step into 2026, it’s time to set new goals and strategies for your business. For wholesale distributors, enhancing or implementing eCommerce solutions is likely a top priority. Whether launching your first online storefront or upgrading your existing eCommerce...
5 Ways to Integrate Your Online and Physical Showrooms
Today's showroom customers are looking for a consistent, integrated shopping experience between your physical and online showrooms – one that enables them to research products, compare prices, and read reviews before visiting your store and working with an associate....
How to Combat the Silent eCommerce Revenue Killer
Getting your products online quickly and efficiently is essential for driving revenue as a distributor. Just like building a sturdy house requires strong scaffolding, success in eCommerce demands robust product content management. However, challenges like item data...
Simplify Your Customer Quoting Process with Unilog’s RFQ Tool
If your business sells non-stock or customizable items, the ability to provide quick and accurate price quotes can make the difference between securing an online order and losing a sale. Unilog’s CX1 eCommerce platform helps distributors like you streamline the quote...
EVOLVE 2024 Delivers Great Insights, Ideas, and Connections
Unilog’s EVOLVE 2024 conference may have wrapped up, but attendees are just getting started implementing the ideas, tools, and best practices they learned at the event. The theme of this year’s conference was “Creating Connections, Igniting Ideas” and, based on...









