As the year draws to an end, and a new year brings more opportunities for sales and growth, it’s the ideal time to schedule an audit of your B2B eCommerce site to make sure it’s functioning properly, driving traffic, and meeting buyer needs. The different aspects of...
One of the most popular eCommerce features of the Unilog platform (according to our customers) is the Customer Part Number field. When an individual from one of your registered customers views a product detail page on your site, they see an “Add / Remove CPN”...
Unilog’s 2019 EVOLVE eCommerce conference will mark an important milestone for the company – not only is it their fifth annual meeting for customers, the interactive format and high-profile speakers are going to shake up the conventional meeting experience as you know...
Unilog recently upgraded its CIMM2 hosting and deployment infrastructure to include Kubernetes Container Orchestration, an open-source system for automating the deployment, scaling, and management of containerized applications. While this may sound highly technical...
In today’s B2B marketplace, there are more customer touchpoints and communication channels available to connect with what is becoming a younger, more digitally savvy customer base. This new B2B buyer is looking for alternate ways to engage with distributors, and...
The terms “omnichannel” and “multichannel” occur quite often in today’s distribution – and marketing-related discussions. At first glance, these two terms can be confused and even used interchangeably, because both of them refer to managing the retail processes across...
Recently released, The Forrester WaveTM: B2B Commerce Suites, Q3 2018 report revealed that Unilog’s eCommerce platform is a Strong Performer. Forrester identified Unilog as one of 12 B2B Commerce Suites providers in their 33-criterion evaluation. Unilog received the...
Increase eCommerce Site Exposure and Relevance with an SEO-Structured Taxonomy Walk into any grocery, home improvement, or hardware store and you’ll find clearly marked signs telling you what types of items you can find down each aisle. Retailers group and classify...
Each day your business is not selling online is another day of lost opportunities. That’s because while you continue to contemplate an eCommerce site, your competition with an online presence is luring away your existing customers while attracting new ones. eCommerce...
Buyer experience has been a B2C term until recently – now customer-centric marketing tactics and strategies are gradually making their way into the B2B world. Today, more and more sellers in B2B support the idea of retaining their customers by improving the buyer...
