Technology Futurist Jack Shaw wants wholesalers and distributors to pay attention: Blockchain is beginning to permeate the B2B marketplace, and if they want to reap its benefits, they need to understand how it will impact them and begin planning for it now. Shaw is a...
Blog
Plan an End-of-Year Audit of Your eCommerce Site
As the year draws to an end, and a new year brings more opportunities for sales and growth, it’s the ideal time to schedule an audit of your B2B eCommerce site to make sure it’s functioning properly, driving traffic, and meeting buyer needs. The different aspects of...
Cool Feature: Customer Part Number
One of the most popular eCommerce features of the Unilog platform (according to our customers) is the Customer Part Number field. When an individual from one of your registered customers views a product detail page on your site, they see an “Add / Remove CPN”...
EVOLVE 2019 Will Raise the Bar with Heavy-Hitter Speakers and Fresh Perspectives
Unilog’s 2019 EVOLVE eCommerce conference will mark an important milestone for the company – not only is it their fifth annual meeting for customers, the interactive format and high-profile speakers are going to shake up the conventional meeting experience as you know...
Unilog on the Leading Edge of eCommerce Infrastructure
Unilog recently upgraded its CIMM2 hosting and deployment infrastructure to include Kubernetes Container Orchestration, an open-source system for automating the deployment, scaling, and management of containerized applications. While this may sound highly technical...
Why Social Media Needs to Be Part of Your Digital Marketing Strategy
In today’s B2B marketplace, there are more customer touchpoints and communication channels available to connect with what is becoming a younger, more digitally savvy customer base. This new B2B buyer is looking for alternate ways to engage with distributors, and...
Omnichannel vs. Multichannel: What’s the Difference?
The terms “omnichannel” and “multichannel” occur quite often in today’s distribution – and marketing-related discussions. At first glance, these two terms can be confused and even used interchangeably, because both of them refer to managing the retail processes across...
Unilog Cited as a Strong Performer in The Forrester WaveTM: B2B Commerce Suites, Q3 2018
Recently released, The Forrester WaveTM: B2B Commerce Suites, Q3 2018 report revealed that Unilog’s eCommerce platform is a Strong Performer. Forrester identified Unilog as one of 12 B2B Commerce Suites providers in their 33-criterion evaluation. Unilog received the...
Increase eCommerce Site Exposure and Relevance with an SEO-Structured Taxonomy
Increase eCommerce Site Exposure and Relevance with an SEO-Structured Taxonomy Walk into any grocery, home improvement, or hardware store and you’ll find clearly marked signs telling you what types of items you can find down each aisle. Retailers group and classify...
Delaying the eCommerce Project is Costing You Money
Each day your business is not selling online is another day of lost opportunities. That’s because while you continue to contemplate an eCommerce site, your competition with an online presence is luring away your existing customers while attracting new ones. eCommerce...










