Marks Supply Builds a Scalable ERP-Connected eCommerce Platform
In 2014, Marks Supply moved from a static site to real eCommerce to meet field demand. Needing tight ERP integration, they chose Unilog’s CIMM2 for a stronger, scalable platform.
CX1 Content Services
Custom Product Content Programs
CX1 Content Services delivers high-quality, eCommerce-ready product content programs built to match your exact business needs. Whether you’re launching a new digital initiative, expanding your catalog, or improving your existing data, our experts will work with you to design and execute a program that aligns with your goals, processes and systems, helping you bring complete, conversion-ready content to market faster.
Built for Your Business
Flexible, High-Quality Custom Product Content Built to Your Standards
CX1 Content Services is built to support the unique needs of your catalog, combining industry expertise, structured workflows, and advanced tools to deliver complete, consistent product data. The result is eCommerce-ready content that fits your systems and supports long-term digital growth.
Built Around Your Business
No two product catalogs are the same. That’s why CX1 Content Services is designed to meet you where you are, delivering content programs that address your specific challenges and objectives.
Industry Expertise, Structured Execution
Our team combines deep industry expertise with structured workflows, and advanced tools to develop complete, consistent, and conversion-focused product data.
eCommerce-Ready Data for Growth
The result is a comprehensive, eCommerce-ready dataset that integrates seamlessly into your systems and supports your long-term digital growth.
Deliverables
What CX1 Content Services Delivers
A custom content program built to your standards.
Align on data requirements, taxonomy needs, and deliverables so execution matches your catalog and systems.
eCommerce-ready product records you can deploy.
Create or enrich product content with the attributes, descriptions, images, and formats your channels require.
A structured foundation for navigation and findability.
Build or refine taxonomy and attribute frameworks that support browsing, filtering, and category organization.
Optimized images and files ready for digital channels.
Standardize and enhance assets so they are consistent, usable, and ready to publish.
Import-ready output packaged for your platforms.
Receive completed content formatted for CX1 PIM, CX1 eCommerce, or third-party systems.
What Unilog Provides
We design services around your unique goals, whether you need to build new product records, enrich existing data, or prepare your catalog for digital commerce. Based on your requirements, your program can include any combination of the deliverables below:
Custom Product Creation & Enrichment
Build and enrich products to any data standard, taxonomy, or format to meet your unique business needs
Custom Taxonomy Development
Create, revamp, and optimize product taxonomies tailored to your industry, improving searchability and navigation
Product Content Gap Fill
Enhance partially enriched products by adding missing attributes, images, and marketing copy to ensure complete and accurate product data
New Product Setup & Retailer Data Entry
Streamline new product introductions with supplier collaboration, custom-formatted data delivery, and direct onboarding support for your retail channels
Web Scraping & Data Extraction
Crawl and extract product data from target websites to gain competitive insights and fill content gaps
Competitor Cross-Referencing
Identify and compare equivalent competitor products to support market analysis, pricing strategies, and cross-selling opportunities
Digital Asset Optimization
Enhance and format images, PDFs, and product visuals with background removal, image badging, feature/bullet integration, AI-based resolution enhancement, and more
Data Cleansing
Analyze and standardize product data for companies merging ERPs or PIMs, removing duplicates, unifying brands or suppliers, and matching data across sources
Solution
Why Choose CX1 Content Services
Each CX1 Content Services program is designed to deliver measurable results, improving accuracy, consistency, and the customer experience across your digital channels.
Every program is built around your specific objectives, from standardizing product data and enriching key categories to preparing your catalog for digital commerce. Our flexible approach ensures we deliver a solution that fits your goals, timeline, and internal processes.
Our team has experience creating and enriching product content for a wide range of industries—from HVACR, plumbing, building materials, and industrial supply to specialty manufacturing, retail, and beyond. We tailor every project to your market’s terminology, standards, and buyer expectations so every attribute, image, and description resonates with how your customers search, compare, and buy.
We deliver your completed content in the format you need for easy import into CX1 PIM, CX1 eCommerce, or any third-party platform. No additional conversion or rework required—your data is ready to deploy from day one.
How CX1 Content Services Works
Assess your product data and goals.
Review your current content to identify gaps, priorities, and success criteria.
Define the program and standards.
Align on scope, taxonomy, formats, and deliverables before production begins.
Build, validate, and deliver.
Produce content at scale, validate with samples, then deliver import-ready data.
Client Success
Proven Results from Real Customers
View Case Study
View Case Study
Hose of South Texas Turns eCommerce Into a True Digital Branch
Hose of South Texas built an early eCommerce site to drive repeat business, but manual data management and limited backend control held it back, making growth, consistency, and adoption difficult.
