Unilog
Successful B2B organizations are dropping the traditional sales funnel approach and embracing a more fluid lifecycle marketing strategy as buyers evolve from prospects to customers…
Unilog’s CEO, Suchit Bachalli, predicts Amazon will continue to dig its heels in the B2B marketplace by acquiring a major wholesale distributor like Grainger or…
Buyers have made it clear: they would rather make a purchase online than wander through aisles of merchandise or speak with order takers. Businesses have…
Looking to make your B2B eCommerce site a strong contender in the marketplace? Joe Bennett, SVP of Strategy at Unilog, says it’s possible – if…
Suchit Bachalli, Unilog’s Chief Executive Officer, has a message for distributors: if you want to maintain a competitive edge, you must develop a disruption mindset.…
In the competitive world of B2B giants, it can be difficult for startup or mid-size eCommerce companies to develop the right B2B marketing strategies to…
As usual, TUG Connects 2018 didn’t disappoint for the B2B distributors and Infor ERP users who attended the recent three-day conference in Phoenix, Arizona. Packed…
The Internet continues to become a more integral part of our daily life. It helps us find products and services, voice our opinions and provide…
Buyer expectations in the B2B marketplace continue to rise, causing many distributors to scramble to keep up. They want one place where they can research and compare products, learn how they work, get the latest information related to those products, and have the option to purchase them.
Consumer retailers have had a big fish swimming in their small pond for quite some time now. This enormous creature, called Amazon, has wreaked havoc…