As a distributor, you may have heard about California’s Proposition 65 initiative to protect their citizens by requiring businesses to provide warnings about their products with potentially harmful chemicals. Their goal is to help Californians make informed decisions...
Blog
TUG Connects 2019 Helps Distributors Become Agents of Change
At the recent TUG Connects 2019 conference in Orlando, distribution industry attendees were tasked with an important mission: become an agent of change. For the hundreds of people who attended the event, it was a mission they were happy to accept. Playing off a secret...
Segment Your Customers to Attract More Online Buyers
In the wholesale distribution marketplace, B2B buyer needs are as diverse as their business roles. They shop different ways, purchase different ways, and want varying levels of engagement with a company. So how do you satisfy all these buyer behaviors and...
3 Steps to Strengthen Your eCommerce Infrastructure
When it comes to digital commerce, it’s more important to keep up with your customers than it is to keep up with the competition. If your eCommerce site doesn’t run as quickly and as reliably as online buyers expect, the only things your business will experience are...
Suchit Bachalli Gets Candid During Interview with Nathan Latka
If you want to get the skinny on Unilog – from a quick history and customer breakdown to annual recurring revenue lines – check out Nathan Latka’s 15-minute interview with Unilog’s CEO, Suchit Bachalli. Latka is a CEO, author, and executive producer and host of “The...
New eCommerce Program Gives Orgill Dealers an Affordable Way to Sell Online
Orgill’s latest eCommerce offering is giving their dealers a reason to celebrate. Recently announced at their 2019 Dealer Market, Orgill’s new Promotional eCommerce program provides Orgill retailers an affordable way to have an eCommerce presence and give their...
BOPIS is Helping Distributors Compete with Amazon and Big Box Retailers
In what looks to be an anti-Amazon strategy, a growing number of Big Box retailers are now offering a buy online, pick up in store (BOPIS) feature for their customers. Independent hardlines distributor and Unilog customer, Orgill, has been tracking major chains in...
Forrester Senior Analyst Shares Core Principles for a World-Class PIM Strategy
Industrial distributor Quality Mill Supply was recently featured in a case study by Affiliated Distributors detailing their eCommerce successes as a result of moving to Unilog’s CIMM2 platform and integrating 300,000 enriched product SKUs to their online catalog using...
Interview with a B2B Expert: Navigating the Manufacturer-Distributor-Amazon Relationship
We caught up with Carman Pirie, Co-founder of Kula Partners, to discuss why more manufacturers are selling their products on Amazon Business, and how wholesalers and distributors can respond and adapt to this growing trend. The leading marketing and sales consultant...
Big Changes in How You Pay to Play with Google
If you’ve spent any money on Google paid search to promote your website and products, you’ve probably seen some major changes in your spend versus revenue over the last few months. Ryan Garrow, Director of Partnerships and Client Solutions at Logical Position, says...